“HORSE” VINYL UNBOXING
Stophouse music group
When a vinyl pressing is this immaculate, it begs to be showcased. We worked with our longtime collaborators at Stophouse Music Group to create an unboxing campaign for the vinyl and CD versions of the album “Horse” by rapper PROF. These videos were utilized across their social platforms, with full-length versions on YouTube, to drive sales leading up to and during the album release. And yes, they did sell out.